ghd and Katy Perry Announce Partnership

As of March 7, 2011 ghd, the iconic British professionally endorsed hair styling brand and music sensation Katy Perry are launching a new multimedia global campaign. The creative team behind the campaign were ghd, Katy Perry’s stylist Johnny Wujek and was shot by renowned photographer David La Chapelle.
“I’m so excited to be working with ghd, especially using their tools on my California Dreams Tour to get me stage ready. ghd products have a reputation of being the best products in the biz, and I like being associated with that. I’m very excited to reveal the styles I did with the legendary David LaChapelle in the upcoming ghd campaign. Keep your eyes peeled for it!” – KatyPerry in regards to the announcement

Well if your still wondering what is ghd is then don’t miss out on the checking out the site here. But also ghd stands for “good hair day” and is available only through exclusive premier salons, ghdhair.com and a few select retailers. ghd reinvented the professional hairstyling tool market ten years ago with the launch of its ground breaking styler replacing flat irons, straighteners and curlers with a professional styling tool designed for salon use that could also be used easily by women at home. ghd just recently launched their new Gold Series range of stylers in 3 sizes.

At the Instyle Beauty Awards on February 1, 2011, ghd was awarded Best Hair Styler for the 8th year running. Earning the title as the “Aston Martin of Haircare" ghd was named the best styling tool at the 2010 Sunday Times Style Beauty Awards by their readers.

Rounding out the partnership, ghd has signed on to become an International Tour Sponsor for Perry’s forthcoming “California Dreams 2011” tour and plan to involve its talented professional hair stylist ambassadors in concert related events throughout the world.

“Katy is the epitome of modern fashion and styling. Her unique, ever changing looks are the envy of style devotees around the world. Katy completely embodies ghd’s spirit of female transformation and empowerment, as she is recognized as a cutting edge style icon unafraid to push fashion and beauty boundaries. Sassy, stylish and sexy, Katy is the perfect partner for ghd.” – Paul Stoneham Chief Executive Officer,ghd

Keep a look out for that campaign.

*Trois Femmes *